recently rated:

Rated by 2

2.5 2.5 4.0 2.5 2.5

2.8

North Atlantic Capital Corporation

 

$$$$$ Portland, US East

top rated funds:

Rated by 12

4.4 4.4 4.1 4.3 3.5

4.1

Andreessen Horowitz

Certified

$$$$$ Menlo Park, US West

Rated by 12

4.6 3.4 3.7 4.3 4.1

4.0

Silverton Partners

 

$$$$$ Austin, US West

Rated by 11

4.3 4.3 4.1 3.0 4.2

4.0

Y Combinator

 

$$$$$ Mountain View, US West

Rated by 15

3.7 4.4 4.0 3.7 4.1

4.0

Rincon Venture Partners

Certified

$$$$$ Santa Barbara, CA, US West

Rated by 21

4.1 4.1 4.1 3.5 4.2

4.0

New Atlantic Ventures

Certified

$$$$$ Reston, US East

Rated by 31

3.4 4.1 4.1 3.9 4.0

3.9

Leapfrog Ventures

Certified

$$$$$ Menlo Park, US West

Rated by 41

3.5 3.8 4.2 4.1 3.8

3.9

True Ventures

Certified

$$$$$ Palo Alto, US West

Rated by 11

3.9 4.2 3.2 3.6 4.0

3.8

Mangrove Capital Partners

Certified

$$$$$ Luxembourg, Europe

Rated by 44

3.8 4.1 3.4 3.7 4.0

3.8

RRE Ventures

Certified

$$$$$ New York, US East

Rated by 106

4.7 3.8 3.7 3.1 3.6

3.8

Sequoia Capital

Certified

$$$$$ Menlo Park, US West

Rated by 32

3.9 3.8 3.8 3.4 4.0

3.8

Altos Ventures

Certified

$$$$$ Menlo Park, US West

Rated by 32

4.0 4.1 4.0 2.8 4.1

3.8

406 Ventures

Certified

$$$$$ Boston, US East

Rated by 64

3.9 3.8 3.8 3.4 3.9

3.7

First Round Capital

Certified

$$$$$ San Francisco, US West

Rated by 23

3.6 3.5 4.0 3.7 4.0

3.7

DFJ Mercury

Certified

$$$$$ Houston, US Central

Rated by 27

3.8 3.6 3.8 3.8 3.6

3.7

FLOODGATE

Certified

$$$$$ Palo Alto, US West

Rated by 11

3.6 3.7 3.6 3.8 3.4

3.6

Flywheel Ventures

Certified

$$$$$ Santa Fe, US West

Rated by 18

3.6 3.6 3.9 3.5 3.5

3.6

August Capital

Certified

$$$$$ Menlo Park, US West

Rated by 10

4.0 3.8 3.9 2.8 3.7

3.6

Updata Partners

 

$$$$$ Red Bank, US East

Rated by 62

3.7 3.6 3.4 3.4 3.9

3.6

Trinity Ventures

Certified

$$$$$ Menlo Park, US West

Rated by 21

3.5 3.6 3.6 3.2 3.4

3.5

Wellington Partners

Certified

$$$$$ Munich, Europe

Rated by 12

3.2 3.6 3.4 3.0 4.2

3.5

DN Capital

 

$$$$$ London, Europe

Rated by 28

3.7 3.0 3.0 4.0 3.3

3.4

The Founders Fund

Certified

$$$$$ San Francisco, US West

Rated by 19

3.8 3.1 3.4 3.2 3.3

3.4

Draper Richards

Certified

$$$$$ San Francisco, US West

Rated by 14

2.8 3.5 3.7 3.2 3.7

3.4

Merus

 

$$$$$ US West

Rated by 49

3.7 3.4 3.1 3.4 3.2

3.4

Menlo Ventures

 

$$$$$ Menlo Park, US West

Rated by 31

3.3 3.3 3.2 3.6 3.7

3.4

Clearstone Venture Partners

Certified

$$$$$ Santa Monica, US West

Rated by 16

3.9 3.7 2.9 2.9 3.6

3.4

Versant Ventures

 

$$$$$ Menlo Park, US West

Rated by 10

3.6 3.4 3.9 2.7 3.3

3.4

DFJ Esprit

Certified

$$$$$ London, Europe

Rated by 13

3.0 3.8 3.5 3.2 3.4

3.4

Fidelity Growth Partners Europe

Certified

$$$$$ London, Europe

Rated by 16

3.9 3.6 3.1 2.9 3.5

3.4

GRP Partners

Certified

$$$$$ Los Angeles, US West

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So, in my experience, there are seven levels of "traction," and each level has various nuances. For example, "the launch" could be a soft launch or a beta launch. "The idea" may be rough, modeled, patented, etc.

THE TRACTION CURVE
1. The Idea
2. The Team
3. The Prototype
4. The Launch
5. Adoption
6. Revenue
7. Profitability

At each level of traction, quality of the execution is measured by investors. So, a great idea with a great team may secure a similar sized funding as a mediocre idea with strong adoption.

In the 2010 market, most semi-professional investors, such as organized angels, require a prototype for serious consideration, and most venture capitalists require initial success with adoption. There are exceptions, though rare, and you can overcome the need to hit traction thresholds by dominating in the present. Amazing adoption eliminates the need for revenue (Twitter, FaceBook, YouTube). A great team overrides the need for a prototype, etc.

Any other advice?